Best Integrated Search (SEO & PPC) Company (ies)
Evaluation Criteria for Best Integrated Search (SEO & PPC) Company (ies)
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Best Integrated Search (SEO & PPC) Company (ies) Canada - September 2014

RANK COMPANY NAME YEAR FOUNDED REVENUE FULL TIME EMPLOYEES ACTIVE CLIENTS CLIENT RETENTION RATE PRICING CLIENTS Overall Score Composite score based on criterias and quality of work observed.
0100
GVGE
Needs AnalysisThe ability of a company to evaluate and assess existing campaigns and create a combined internet marketing strategy.Keyword SelectionCompetence in identifying quality and targeted keywords for a client's specified market.Campaign CoordinationThe ability to coordinate different internet marketing aspects to create a highly effective campaign.CPA MinimizationFirm's ability to use different internet marketing strategies to effectively reduce the overall cost per acquisition.ReportingRating of the company's reporting methods. How well they inform clients on current status and suggestions for improvement. Change in Rank Indicates shift in rank from previous month's rank.
1st Award
BlueHat Marketing

Montréal, Quebec Fadi Azba 1-8667552583_ Visit BlueHat Marketing File A Complaint
Commend This Vendor
2008 $1 million - $2,999,999 51 - 100 340 93% M GreenTech Insulation, Mattioni, BlueStar, Intersak, DuCourtier Inc
100%
100 100 100 100 100 NC More Info
2nd Award
VJG Interactive

Calgary, Canada Surendra Lal 438-800-2840_ Visit VJG Interactive File A Complaint
Commend This Vendor
2006 Over $10 million Above 100 200+ 98% L Circuit City, Studio 8, Werth Reality, ACE Hardware, Subway
99.8%
100 100 100 100 99 NC More Info
3rd Award
Higher Visibility

Canada Adam Heitzman +1-901-672-7243_ Visit Higher Visibility File A Complaint
Commend This Vendor
2007 $5 million - $9,999,999 11 - 25 100+ 98% M Toyota Dealers, Allure Bridals, Achieve Card, Aarons, Mercedes Dealers
99.4%
100 98 100 99 100 NC More Info
4
1st on the List

Abbotsford, British Columbia Chris Genge 888-262-6687_ Visit 1st on the List File A Complaint
Commend This Vendor
1997 $250,000 - $999,000 11 - 25 40 96% M Bell Aliant, Westland Insurance, Henry Schein, Avcorp Indusries, VK Lawyers
99.2%
100 98 99 100 99 NC More Info
5
BubbleUP Marketing

Edmonton, Alberta Jason Vance 1-8669605552_ Visit BubbleUP Marketing File A Complaint
Commend This Vendor
2004 $5 million - $9,999,999 26 - 50 12 88% M Pomoq, Box Clever
98.8%
98 99 100 98 99 NC More Info
6
Annex Media Marketing

Burlington, USA Carm Maesano 1-9053207309_ Visit Annex Media Marketing File A Complaint
Commend This Vendor
2008 $250,000 - $999,000 11 - 25 42 90% M Confidential
98.4%
100 99 96 97 100 NC More Info
7
Anduro Marketing

Calgary, Alberta Jeff Nelson 1-4034103803 _ Visit Anduro Marketing File A Complaint
Commend This Vendor
2002 $250,000 - $999,000 1 - 10 60+ 90% M Dell, Smart Technologies, Intel, Atco, Thomson Reuters
98.2%
100 98 99 98 96 NC More Info
8
Site Boost

Toronto, Alberta Matt Colangelo 1-4162030764_ Visit Site Boost File A Complaint
Commend This Vendor
2010 Under $250,000 1 - 10 45+ 90% M Penguin Basements Ltd., The Master People, Deerfields Clinic, Empire Roofing Corporation, Euroseal Window Industries Ltd
98%
97 97 100 96 100 NC More Info
9
Think Profits.com

Vancouver, British Columbia Shawn Moore 1-8775977888_ Visit Think Profits.com File A Complaint
Commend This Vendor
1997 $3 million - $4,999,999 51 - 100 100+ 80% H Focus America, Reflex Printing, settingheartsfr ee.com, SciMed Research, Business Edge
97.6%
96 98 96 98 100 NC More Info
10
2 Web Design

Saskatchewan, Alberta M Shahid (306) 374-0392_ Visit 2 Web Design File A Complaint
Commend This Vendor
2002 Under $250,000 1 - 10 H Manek Mentorship, Gary Emde, MCP Speakers, Syndicated Journalist, VMG Saskatoon
96.6%
98 97 96 95 97 NC More Info

Evaluation Criteria - How We Identify The Best Integrated Search (SEO & PPC) Company (ies) in Canada

topseos.com evaluates and ranks the best integrated search companies in the industry. An integrated search vendor is essentially a one-stop shop for internet marketing services.  As the independent authority on search vendors, we complete an in-depth analysis of every vendor on the list by looking into their processes. Often times we also contact clients to obtain more information about the vendor.  The companies that are recognized by topseos as the best integrated search companies have excelled in needs analysis, keyword selection, coordination, cost per acquisition minimization, and reporting.

We first evaluate the needs analysis of the client by the vendor.  What information is obtained in order to better understand the needs of the client?  What analysis processes are in place to identify the competitive edges that can be obtained by a client through an internet marketing avenue?

Once this information has been evaluated, we then assess the keyword selection completed by the vendor. What keywords were selected for which types of campaigns and how competitive were the keywords. 

A key aspect of evaluation for an integrated search company is the overall integration of the internet marketing campaign.  How effective is a vendor's ability to combine the use of different internet marketing strategies to make a more effective campaign?

The fourth criteria that is reviewed is the cost per acquisition minimization by a vendor. Are the integrated search campaigns, created by a vendor, efficient?  Do the combined efforts of the campaign help to produce higher quality results and reduce the marketing costs?

Lastly, an important area identified by topseos in the integrated search process is reporting. What reports are provided to clients to identify the effectiveness of the integrated search campaign? How does the company use the reports to produce the next steps for the clients to take?

General Queries

  • What type of needs analysis was conducted before work initiated?
  • What type of a ROI were you anticipating, what was achieved and in what time frame?
  • What would be 3 things you would change about your experience?
  • What was your total investment?
  • Rate your overall experience (1-10; 10 being the highest).

 

Project Specific Queries :

  • What analysis processes are in place to identify the competitive edges that can be obtained by a client through an internet marketing avenue?
  • What is the level of competitiveness of the keywords ranked?
  • How effectively can the vendor combine the use of different internet marketing strategies to make a more effective campaign?
  • Did the combined efforts of the campaign help to produce higher quality results and reduce the marketing costs?
  • How effectively do the reports communicate the progress of the campaign?