Best PPC Services Italy, Reviewed & Compared by italy.topseosrankingsintl.com

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Best Pay Per Click Management Company (ies)
Evaluation Criteria for Best Pay Per Click Management Company (ies)
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Best PPC Services Italy - September 2014

RANK COMPANY NAME YEAR FOUNDED REVENUE FULL TIME EMPLOYEES ACTIVE CLIENTS CLIENT RETENTION RATE PRICING CLIENTS Overall Score Composite score based on criterias and quality of work observed.
0100
GVGE
Campaign AnalysisFirm's experience in reviewing existing campaigns, user journey experiences, and assessing new tactical opportunities.Keyword SelectionFirm's ability to assist Client in choosing the right keywords.Create Effective AdsFirm's ability to create compelling and effective PPC ads that leads to higher click through ratios.CPA MinimizationFirm's ability to lower your Cost Per Acquisition with intelligent historical data analysis.AutomationFirm's usage of quality tools that assist in efficiently manage click rates, impression rates, conversion rates, and campaign costs. Change in Rank Indicates shift in rank from previous month's rank.
1st Award
VJG Interactive

Surendra Lal 315-642-4730_ Visit VJG Interactive File A Complaint
Commend This Vendor
2006 Over $10 million Above 100 200+ 98% L Circuit City, Studio 8, Werth Reality, ACE Hardware, Subway
100%
100 100 100 100 100 NC More Info
2nd Award
Mediastudio S.R.L.

Pordenone, Italy Milvio Zaccariotto 39-0434361188_ Visit Mediastudio S.R.L. File A Complaint
Commend This Vendor
2006 $1 million - $2,999,999 26 - 50 56 95% M Il Cecchini, La Fabbrica Delle Idee, Pordenonelegge, RIno Snaldero Scientific Foundation, iab Forum milano
98.8%
98 99 98 99 100 +3 More Info
3rd Award
Media Cloud Agency

Padova, Italy Sig Andrea 39-0497969875_ Visit Media Cloud Agency File A Complaint
Commend This Vendor
2010 $250,000 - $999,000 1 - 10 50+ 90% L Inside Arredo, El geco club, Rendishop, Digit@LEX, Siav Academy
99.2%
100 99 100 99 98 -1 More Info
4
Web Agency Intesys

Verona, Italy Antonio Villani 39-02601270230_ Visit Web Agency Intesys File A Complaint
Commend This Vendor
1996 $3 million - $4,999,999 51 - 100 89 93% H Stil Three, Givi, Boscolo Hotels, MINIUMS, BMW Italy
99.6%
99 100 100 99 100 -1 More Info
5
Koinoo

Buttapietra, Italy Emanuele Marogna 39-3467947265_ Visit Koinoo File A Complaint
Commend This Vendor
2008 Under $250,000 1 - 10 100+ 88% L Confidential
98.6%
99 97 99 98 100 -1 More Info
6
b2commerce s.r.l.

Firenze, Italy Luca Cassia 39-0553989925_ Visit b2commerce s.r.l. File A Complaint
Commend This Vendor
2010 $250,000 - $999,000 11 - 25 50+ 98% M Puresport, Motovario, MyWalit, Luminal Park, YourTuscany
98.4%
97 99 98 100 98 NC More Info
7
fullPlan

Milano, Italy Marco Loguercio 39-02313390219 _ Visit fullPlan File A Complaint
Commend This Vendor
2002 $1 million - $2,999,999 11 - 25 50+ 86% L Dell, Citroen, Barilla, Alitalia, Alfa Romeo
98%
97 97 100 96 100 NC More Info
8
Site by Site srl

Milano, Italy Sig Nicola 39-049629146_ Visit Site by Site srl File A Complaint
Commend This Vendor
2004 $1 million - $2,999,999 Above 100 445 89% L Camon Group, Calzedonia, Axerta, amplifon, APCOA
97.6%
96 98 96 98 100 NC More Info
9
PayClick

Milan, Italy Jason Gu 39-08119728176_ Visit PayClick File A Complaint
Commend This Vendor
2009 $250,000 - $999,000 26 - 50 36 85% M incontrissimicom, AtomicShop.it, Zurich, Mondial Assistance, iab forum milano
97.4%
96 98 97 100 96 NC More Info
10
Aperion.it

Forza, Italy Andrea Cardelli 39-0555001000_ Visit Aperion.it File A Complaint
Commend This Vendor
1995 $1 million - $2,999,999 11 - 25 125 90% H Confidential
97%
97 98 97 96 97 NC More Info

Evaluation Criteria - How We Identify The Best Pay Per Click Management Company (ies) in Italy

topseos, the independent authority on search vendors, has done the research into the best practices of the pay per click campaign management processes. Since 2002, our research and rankings only show companies that have proven they are the best. Companies on our list have excelled in campaign analysis, keyword selection, effective ad creation, cost per acquisition minimization, and automation.

The first evaluation that topseos uses is campaign analysis. How in-depth does the company go to understand the current strategy if any? How does the company monitor and adjust the campaign?

After campaign analysis, we evaluate a vendor’s keyword selection process.  How do they identify competitive keywords? Are the keywords selected targeted to the market audience of the client?

The third factor that we evaluate is the effectiveness of a vendor’s ad creation.  This includes reviewing their ability to write PPC ads that gain attention, deliver the message, and drive traffic to the client website.

The vendor’s minimization of the cost per acquisition is another vital aspect evaluated by us.  Are the ads pointed to landing pages that are going to help convert off of what is being advertised?  Do the ads effectively target the person searching for the product or service?

The last component evaluated is automation. Does a vendor have proprietary tools that automate the continuous bidding process and other aspects of the PPC campaign?  If not, what tools are employed, if any, to automate the process?  Once the campaign is setup, what level of management does the vendor have to maintain on the project?

General Queries

  • What type of needs analysis was conducted before work initiated?
  • What type of a ROI were you anticipating, what was achieved and in what time frame?
  • What would be 3 things you would change about your experience?
  • What was your total investment?
  • Rate your overall experience (1-10; 10 being the highest).

 

Project Specific Queries :

  • How is your PPC campaign monitored actively and how are the bid adjustments made?
  • How were your click-through rates improved?
  • What techniques were utilized to lower the cost per conversion?
  • Are the PPC campaign reports useful and easy to understand?
  • By what % have you increased your PPC budget and over what time?